Hasbro Announces Gender Neutral Changes to Mr. Potato Head Brand, Drops ‘Mr.’
Hasbro and its iconic Mr. Potato Head brand have decided to drop the “Mr.” and will just go by Potato Head.
Per Hasbro, the toy company is launching a “Create Your Potato Head Family” kit this fall that will feature two large potato bodies, one small potato body and 42 accessories so kids can create a variety of different families.
The company said in a statement, “Hasbro is making sure all feel welcome in the Potato Head world by officially renaming the MR. POTATO HEAD brand to POTATO HEAD to better reflect the full line. But rest assured, the iconic MR. and MRS. POTATO HEAD characters aren’t going anywhere and will remain MR. and MRS. POTATO HEAD.”
Hold that Tot – your main spud, MR. POTATO HEAD isn’t going anywhere! While it was announced today that the POTATO HEAD brand name & logo are dropping the ‘MR.’ I yam proud to confirm that MR. & MRS. POTATO HEAD aren’t going anywhere and will remain MR. & MRS. POTATO HEAD pic.twitter.com/6I84KrxOLQ— Hasbro (@Hasbro) February 25, 2021
Hasbro also noted, “CREATE YOUR POTATO HEAD FAMILY is compatible with most standard Potato Head offerings and is a great addition to your Potato Head collection for kids ages 2 and up.”