Stars like Ellen DeGeneres and Pharrell Williams are using their platform for good.
As Rolling Stone explains, they have joined with Global Citizen and the advisory firm Teneo for The Juneteeth Pledge. “The global campaign seeks to turn Juneteenth (June 19th) into a national holiday by encouraging the private sector to recognize it as a paid holiday.”
Also joining in on the discussion are CEOs from various companies, including Adidas, Airbnb, Starbucks, Under Armour, and more. According to a press release from Global Citizen, they are discussing the possibility of turning June 19th into a paid holiday at their companies.
In a statement, DeGeneres states, “This is a time to be on the right side of history. As a white person, I cannot do enough. My wish is for everyone to join together in this fight.”
Pharrell Williams adds, “I love America for its progression, but I’m really in love with the untapped potential of this country. It was incredible to have powerful minds come together and really listen and be open to celebrating Juneteenth as a paid holiday. These companies influence which way the wind blows, they influence the economy and this was a very meaningful step in the right direction.”